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Every Person Needs a Geek in Their Life

Foursquare check-ins surpassed the 1 million mark - in one week. Who would have thought that folks are competing to be the Mayor of their local Target? 

Tools like Twitter, Dodgeball and Foursquare were initially used by a small number of niche technology and gadget enthusiasts. These are the same folks you may have made fun of in the grocery or airport security line. The same people that were staring into their PDAs, punching (tweeting) away and letting their friends know what they were doing. The same people that made you say, 'Why on earth would I want to tell people I'm standing in a slowly security line?'

As I sit typing this, a television commercial from a popular mobile company used the word 'apps' in their voiceover.

Entertainment shows like 'Access Hollywood' have a plethora of new content for their segments - celebrity tweets.

The President of the United States let me know that his DNC chat was happening in 20 minutes.

Pre-Chicago Primary, my Facebook inbox was flooded with local politicians inviting me to join their group or page.

The sooner you find that 'geek' in your life, the better. This person should serve as your connection to what's new in the gadget/tech/web site/social media world. As the developments continue, your Resident Geek will keep you posted of any pertinent changes along the way. Having a Go-To Geek also mitigates the problem of Information Overload that happens time and time again: trying to understand a concept, along with all of the nuances at one time.

I serve as that Geek to my husband, family, close friends and any clients I've served in a former and past life.

Who's your Geek?

image c/o Julia Roy

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