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November 15, 2008

The Blogging is Back

I took a break from including my take on web marketing, social media, living in Chicago, small business ideas and any other day-to-day topics that I think could benefit you. Why did I decide to pick things up again?

I do write quite a bit on a daily basis. Between Gals' Guide, NBC Chicago, Chicago 2016 Channel and other projects, my fingers are constantly tapping away on a keyboard or on my iPhone. As I hop from office building to boutique to salon to phone meetings to coffee houses, I continue to hear the same pain points around what Web 2.0/Social Media is. Some of the top questions I hear on a weekly basis:

  • How can I diversify my current base of corporate clients and bring in new customers?
  • How do I continue the relationship with my salon customers?
  • How do I grow a 'fan base' of people that love the story of how I started my XYZ?
  • Why doesn't my web site get the traffic I want?
  • I paid XYZ for a designer, developer and media buyer - and not seeing any results. Now what?
  • Can I manage my brand online myself?
  • What the heck is Twitter?
  • Do I really need to blog?
  • Can I hide certain parts of my life online? Is everything exposed?

So, I'm back. I'll be sharing my ideas on these questions and more, along with letting you know when I'll be speaking at an event or visiting your hometown.

Next up, I'll be visiting the students of Marquette University on November 18 and conducting a Web 2.0 chat.

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